I would like to share with you my business secrets for a successful podiatry practice.
Unfortunately, no one teaches us how to run a business in podiatry school. When you get up in the morning and head to the office, you may not consider yourself a businessman/woman but you are. You basically have two hats to wear.
What is the best practice model for today’s podiatrist? I can tell you from experience that I have tried just about everything and I think I have figured it out.
Most of us have had the same dream starting out in podiatry school when we envisioned our practice as an empire. In your dream, you may have envisioned multiple offices blanketing all corners of the metropolitan city. Most of us dream and think big because we are motivated and intelligent people. After all, that is what got us to where we are now.
Tissue biopsy is underutilized in our profession. Can you think of a reason not to biopsy tissue? Are we that concerned about saving health care dollars?
We live in a high-tech world. Medicine and surgery are not exempt. I personally think we are all prone to forget the basic tenets of diagnosis. Think way back to podiatry school when you learned the fundamentals (range of motion, manual muscle testing, gait exam, etc.) of examining the foot and ankle.
Today, it is all about diagnostic ultrasound, MRIs, CTs, bone scans and other “hands-off” testing modalities. Certainly, these tests have their place in working up a difficult diagnosis but let us not forget the most important aspect of examination.
It is not uncommon for me to see pa